As part of the start of the 2025 nesting season, the Nakú Kayám Turtle Camp organized a beach cleanup on April 12th at Villamar Beach (Tuxpan), in which GPG Mexico participated as part of its commitment to sustainability and biodiversity conservation.
The main goal of the initiative was to raise awareness about the impact of plastics on marine ecosystems, while also setting up the nesting corral for the protection of sea turtle nests.
The event was attended by 19 people, including camp technicians and volunteers from Bachillerato Aire Libre and the Netherlands group, part of the Ruta de los Kilómetros.
In addition to cleaning the beach, participants helped prepare the nesting corral, took part in an educational workshop on the effects of microplastics, and concluded by placing eco-friendly signs created by young members of the environmental educators’ group.
These actions are especially significant during Holy Week, when thousands of tourists visit Villamar Beach.
The message is clear: keeping beaches clean is everyone’s responsibility. The accumulation of plastics in the oceans poses a serious threat to marine life.
According to recent data, the equivalent of a truckload of plastics is dumped into the ocean every minute, and it is estimated that by 2050, there could be more plastic than fish in the oceans.
CCC Tuxpan III and IV, in line with Sustainable Development Goals 14 and 15 of the 2030 Agenda, develop and promote activities like this to protect the habitat of endangered species, such as the sea turtles Chelonia mydas and Lepidochelys kempii, which return to these beaches each year to nest.
Through its community engagement model, GPG Mexico continues to work in partnership with the communities of the Ruta de los Kilómetros to ensure a better future for these species and for the planet.
